Value Pillars Strip

Four practical ways Novelworx turns everyday operational headaches into a measurable business advantage.

Cost Efficiency

Lower your operating cost without adding a single in-house headcount.

Faster Scaling

Deploy talent and capacity in days — scale up or down freely.

Risk Protection

Stay audit-ready with zero statutory penalties across every managed engagement.

Smart Technology

Automation and platforms that make transformation real, not just promised.

About Us

Welcome to NOVELWORX

Novelworx is the managed services partner working behind the scenes at 50+ companies across India — running HR, staffing, payroll, compliance, GCC setup, and digital transformation so leadership teams can focus on the business itself, not the back office. Headquartered in Bengaluru, with teams from Chennai to Coimbatore, we bring pan-India reach without pan-India headaches.

  • 50+ Customers Across India and 3000+ Employees on rolls
  • Presence across 10+ Major Verticals
  • One Stop Solution to all things Manpower, Accounting and compliance, GCC BOT and Digital Transformation
Read More
Our Services

The Full Operating Stack

From hiring your next hundred employees to setting up a Global Capability Centre, Novelworx runs the operational layer so your leadership team can focus on strategy.

Workforce & Talent Solutions

Whether you need one specialist or a hundred, Novelworx handles the full workforce lifecycle: general staffing, IT staff augmentation, temp-to-hire pipelines, executive search, and embedded on-site HR operations.

Read more

Payroll & Statutory Compliance

Salary processing, payslips, statutory deductions, and bank transfers — run through a centralised HRIS platform, with PF, ESIC, PT, and TDS filings handled on schedule, every cycle.

Read more

Accounting & Financial Compliance

From day-to-day bookkeeping to investor-ready financial reporting, we keep your numbers accurate and your compliance calendar on track.

Read more
View all Services
Industry Overview

Numbers That Do the Talking

Fifty-plus active clients. Three thousand-plus people on managed payroll. Zero statutory penalties recorded till date. These aren't projections — they're what Novelworx already delivers, quietly, across every single engagement.

50+

Active clients across 10+ industries

3000+

Workforce deployed on rolls

100+

Startups supported on finance

0

Statutory penalties for clients managed

India is one of the world's fastest-growing talent markets, driven by rapid economic expansion, digital transformation, and an evolving workforce. Organizations across industries are increasing investments in skilled talent to support future growth.

Request a Consultation
Our Leadership

Vision That Shapes Novelworx

Our leadership brings decades of investment banking and global financial services experience, guiding Novelworx's strategy, governance, and long-term direction with the discipline of people who've built and scaled businesses.

Balaji Bhat
Founder, Strategic Advisor
Balaji Bhat
Founder, Strategic Advisor

Balaji Bhat has spent 25-plus years as one of India's most accomplished investment bankers, strategising and scaling businesses across dairy, transportation, manufacturing, and IT services. As Novelworx's founder and strategic advisor, he brings the dealmaker's instinct for where a business is headed, and the operator's patience to help it actually get there.

Rajnish Bahl
Director, Strategic Advisor
Rajnish Bahl
Director, Strategic Advisor

Rajnish Bahl spent 30-plus years inside marquee global banks — Citibank, ANZ, and HSBC — including as MD & Head of Personal Financial Services at HSBC India, and Regional Head of Distribution across 18 countries for HSBC MENA. A Chartered Accountant and gold medalist, he now serves as Director at Singularity Ventures and co-founder of 1Silverbullet and lends Novelworx an institutional financial-services rigor most staffing-origin companies never get access to.

Our Management Team

Operators Who Deliver Every Day

Our management team runs Novelworx day to day, bringing together expertise in people services, finance, audit, and governance to turn strategy into measurable results for every client.

Sundaresh Gopala
Managing Partner & Director
Sundaresh Gopala
Managing Partner & Director Championing Human Capital, Powering Organizational Success

Twenty-five years into people services and healthcare, Sundaresh Gopala has learned that talent problems and operational problems are usually the same problem wearing different clothes. He founded Orangei HR, now one of India's most respected search firms, and has led hospital projects with over a thousand beds — proof that his playbook for scale works well beyond any single industry. At Novelworx, he builds the partnerships, networks, and trust that let high-growth companies move fast without breaking things.

Ashwin Sundar
Managing Partner & Director
Ashwin Sundar
Managing Partner & Director Driving Scalable Growth & Operational Excellence

Ashwin Sundar is a Chartered Accountant and CPA who spent over a decade building Talent Maximus into one of India's leading MSP businesses — a track record that shows in how precisely he now runs Novelworx's growth, governance, and execution. He has advised more than 75 startups through fundraising and scale-up, so he has seen almost every version of the operational mess that slows a growing company down, and what fixes it.

Krishnakumar KK
General Partner
Krishnakumar KK
General Partner Driving Governance, Compliance & Process Excellence

Krishnakumar KK spent over a decade inside internal audit and governance functions at organisations including ICICI Bank and Pricol Castings, which is a polite way of saying he has seen what happens when compliance is treated as an afterthought. A Chartered Accountant and CISA, he leads Novelworx's governance, risk, and process discipline, building the controls and automation that keep client operations audit-ready by default, not by scramble.

Why Partner with Us?

Why Leaders Choose Novelworx

One Partner. Everything Covered

HR, staffing, payroll, and compliance, fully integrated. No more managing four vendors for four problems.

Pan-India Reach, Local Execution

Centralised governance with boots-on-the-ground delivery in your city. Speed without sacrificing control.

Compliance-First by Design

Every engagement is structured to keep you legally protected. Audit-ready processes are built in, not bolted on.

Reduced Cost. Reduced Risk

Outsourcing non-core functions to us typically yields 20–40% cost savings versus in-house teams or multiple vendors.

Explore service
How We Work

A Process Built for Speed

From your first discovery call to quarterly performance reviews, every step is structured, documented, and owned by a dedicated account manager — so nothing falls through the cracks.

01 Discovery Call

We start by understanding your business and where it's losing time — your operations, your pain points, your goals.

02 Custom Proposal

You receive a tailored proposal with a defined scope of work and a clear Service Level Agreement (SLA).

03 Onboarding

A dedicated account manager takes over, your existing data is migrated, and your team is fully briefed.

04 Steady-State Delivery

Operations run on monthly reporting and compliance calendars, proactively managed end to end.

05 Quarterly Reviews

We review performance against SLAs every quarter and evolve the engagement as your business grows.

Testimonials

What Our Clients Say

Our Clientele

Trusted Across Every Sector

IT services, media, finance, manufacturing, and pharma — Novelworx runs operations for companies at very different stages, in very different industries, all expecting the exact same reliability, every time.

Ready to Stop Managing Vendors?

One partner. Every operation. Let's talk about what's actually slowing your business down.

Talk to Us
Insights

Insights From the Field

Practical perspectives on workforce management, compliance risk, and running operations in India — written by the people who actually do this work for clients across the country, every single day.

View all Blogs
FAQ’s

Frequently asked questions

Straight answers to the questions we hear most often from businesses evaluating a managed workforce, payroll, compliance, or GCC partner anywhere in India, before signing anything.

A staffing agency supplies people. Novelworx runs the underlying process — sourcing, compliance, payroll, and management — so you get the outcome, not just the headcount.

Corporate offices in Bengaluru, Chennai, and Mumbai; back-office operations in Coimbatore, Mysuru, and Mangaluru; and sales presence in Delhi, Pune, Hyderabad, and Goa — ten cities in total.

Deployment timelines depend on role complexity and location, but our temp-to-hire and on-demand staffing models are built specifically to compress time-to-hire compared to a traditional in-house process.

Yes — PF, ESIC, PT, TDS, GST, and labour law compliance are managed as a core part of our payroll and accounting practices, not as an add-on.

Build-Operate-Transfer is a model for setting up a Global Capability Centre in India, where Novelworx handles setup and initial operations, then transitions a fully functioning centre to your ownership — built for global enterprises entering India without an execution team on the ground yet.

Frequently, yes — most of our clients keep their strategic HR function in-house and hand us the operational load: payroll, compliance, vendor management, or a specific hiring surge, rather than the entire function.